'Joyscrolling' is a trend that can have an 'almost instantaneous' effect on your mood

December 28, 2020

Ever heard of "doomscrolling?" It's when you're constantly inundated with things on your screen that make you feel badly. 2020 has had bad news in the palm of its hand, but that doesn't mean you can't start "joyscrolling" instead.

Instead of scrolling through articles of COVID cases, wildfires, or anything else that might make you feel a sense of doom, social media users are encouraged to instead look for things that bring them joy.

Whether it's scrolling through some of your dream vacation spots or looking through photos of your happy friends and their spouses, there are plenty of ways you can turn to joyscrolling rather than doomscrolling.

The key is to think about the kind of content you want to see, and then replace the "doom" content with the new, joyous items. You could search for cool Airbnbs, cute animals, or funny memes.

Psychologists agree that engaging with happier content in your day-to-day can have an "almost instantaneous" effect on your mood.

Emma Kenny, a psychologist working with Visit Iceland on their joyscrolling campaign, said in a statement to Lifehacker, "Interspersing our negative news consumption with uplifting, inspiring content will help combat [bad] feelings."

She continued, "Taking the time to engage with positive content can have an almost instantaneous impact on our emotional state, so joyscrolling is the perfect antidote."

The Visit Iceland joyscrolling campaign features 22.7 meters of uninterrupted joyscrolling, showing viewers photos of oceans, animals, and relaxing facades in an attempt to curb some of the bad news being consumed this year.

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