Mattel Unveils Barbies With No Hair and Vitiligo to Expand 'Diverse Doll Line'

January 29, 2020

Mattel is expanding its Barbie Fashionistas collection, calling it the "most diverse doll line."

According to the maker of Barbie dolls, the Barbie Fashionistas line has 176 dolls with 8 body types, 35 skin tones and hairstyles. The company said this it's "designed to reflect the world girls see today."

"For 2020, Barbie is continuing the journey to represent global diversity and inclusivity in the fashion doll aisle by showcasing a multi-dimensional view of beauty and fashion," a spokesperson for Mattel told CBS News.

Mattel revealed while designing the doll with vitiligo, the company worked with a dermatologist to make sure it was scientifically correct. Vitiligo is a condition that causes loss of skin color.

"As we continue to redefine what it means to be a 'Barbie' or look like Barbie, offering a doll with vitiligo in our main doll line allows kids to play out even more stories they see in the world around them," the spokesperson said.

Back in September, Mattel said it launched a line of dolls that is aimed to break gender barriers. The new gender-inclusive dolls were called Creatable World, while the dolls have different hair, clothes and accessory options.

Creatable World gives children the opportunity to create their own characters. With many wardrobe options, kids will have the opportunity to style the doll with short or long hair, or in a skirt, pants, or both.

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